TROPICO FoodTruck
Tropico Food Truck, it´s located in Switzerland. The main idea was to create and iconic stamp that can identifies the culture of Colombia, So I illustrated a macaw, which symbolizes the biodiversity and vibrant colors of nature, especially that of tropical forests. It also relates to the colors of the national flag (yellow, blue, and red), making it a patriotic emblem.
The basic colors are predominant: red, symbolizing strength and love for our food and culture; blue, harmonizing the intensity of the red and bordering our regions with the water of our páramos (high-altitude wetlands); yellow, symbolizing wealth; and green, highlighting our Colombian forests and jungles.
Culturally, it represents beauty, freedom, and resilience.
Tropico Food Truck, the only place on road where you can enjoy delicious food and great service.
Rastplatz Bern-fribourg, Switzerland.
Client: Tropico FoodTruck
Visit Link in Instagram: https://www.instagram.com/foodtrucktropico/
Brand designed by: Lula Obregón